CASE STUDY
Realigning Strategy and Operations for a Scaling Design Firm
When growth outpaced clarity, we helped TRIO step back, refocus, and move forward with intention—and a roadmap to match.
The Client
Trio, Commercial Interior Design
The Ask
Interior Design Firm seeking clarity, focus & internal alignment in key areas of their business.
The Engagement
Provided strategic guidance to refine their business strategy, streamline their organizational structure, sharpen their brand messaging and focus the organization on revenue + profitability.
The Outcome
Together, Trio & Kelly Natenshon Consulting developed a clear roadmap for brand strategy including brand messaging, business development & organizational strategy that aligned their creative vision with sustainable growth. The result was a stronger foundation, increased lead generation & improvement in close rate within the commercial development sector.
Statistics
The business development strategies and focus significantly accelerated the company’s commercial growth, increasing commercial projects by 450% Q1 2025.
“Working with Kelly was a powerful accelerator for both our business strategy and internal alignment.”
She brought clarity, focus, and a unique ability to distill big ideas into actionable steps that moved us forward with confidence. Kelly quickly became a trusted strategic partner—someone who not only understood our vision but helped shape it with insight, structure, and heart. Her presence elevated the conversation, and her impact continues to ripple through our team. I’m incredibly grateful for her partnership.
— Angela Harris, CEO, TRIO